Sr. Content Designer

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Requirements:

• 5+ years of experience in content design, UX writing, or content strategy, preferably for native iOS and Android apps.
• Portfolio highlighting your content design work and thought process.
• Demonstrated product discovery experience using qualitative and quantitative methods, including A/B and multivariate testing.
• Experience presenting content solutions in Figma or similar design software.
• Ability to make technical jargon user-friendly.
• Passion for understanding the MyFitnessPal brand and its members.

Responsibilities:

• Lead content design and content strategy within your cross-functional squad, collaborating with design, product, and engineering.
• Create content that helps users discover and experience the full value of Premium.
• Craft user flows for seamless experiences for users joining via partner companies.
• Develop solutions for enrollment, management, and incentives for enterprise partners.
• Conduct rapid experimentation and translate research insights into actionable design concepts.
• Maintain brand tone and voice consistency across all touchpoints.