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Senior Product Marketing Manager (Mexico)

Posted 11 days agoViewed

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💎 Seniority level: Senior, 5+ years

📍 Location: Mexico

🔍 Industry: Interviewing and hiring solutions

🏢 Company: Karat👥 251-500💰 almost 3 years ago🫂 Last layoff over 1 year agoStaffing AgencyHuman ResourcesRecruiting

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: Content creationStakeholder management

Requirements:
  • 5+ years of product marketing experience with demonstrated success developing and executing GTM strategies for B2B/enterprise products or services.
  • Proven track record of driving business impact through strategic marketing initiatives, with experience successfully launching products and driving adoption in enterprise markets.
  • Experience supporting strategic enterprise deals, including executive presentations, RFP responses, and high-stakes customer meetings.
  • Excellence in stakeholder management with demonstrated ability to align cross-functional teams around common objectives and drive consensus among senior stakeholders.
  • A talent for storytelling—whether in written materials, presentations, or conversations—combined with an ability to distill complex ideas into engaging, customer-centric messaging.
  • Proactive, independent operator who is willing to be hands-on and deliver high-quality results.
  • Experience working closely with Product, Sales, and Marketing teams with a history of delivering impactful results.
  • Advanced experience creating marketing collateral, with a preference for experience using Google Suite.
  • Expert fluency in written and spoken English.
Responsibilities:
  • Own end-to-end product marketing strategy for key product lines, leading positioning, messaging, & go-to-market initiatives that support new logo acquisition and account expansion.
  • Develop and execute content and enablement strategies, creating executive-level presentations, compelling narratives, and sales frameworks that resonate with enterprise decision-makers.
  • Provide executive-level deal support, partnering with senior leaders to craft winning strategies and materials that accelerate enterprise sales cycles.
  • Serve as the strategic bridge between the Product and Revenue teams, driving product-market fit through deep market insights and customer empathy.
  • Own competitive intelligence strategy, building frameworks to analyze market dynamics and presenting recommendations that influence product positioning and roadmap.
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