Paid Search Manager

Posted 21 days agoViewed

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💎 Seniority level: Manager, 5+ years

📍 Location: United States

💸 Salary: 118000.0 - 135000.0 USD per year

🔍 Industry: Technology and Services

🏢 Company: Scorpion Enterprises, LLC

⏳ Experience: 5+ years

🪄 Skills: Data AnalysisMicrosoft Power BISalesforceA/B testing

Requirements:

Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.
5+ years in growth marketing, preferably in B2B tech or services.
Proven experience with Google Ads platforms and leading digital media strategies.
5+ years hands-on experience with Google Ads Manager.
1+ year of experience with Performance Max Campaigns.
1+ years of experience with PowerBI for analyzing performance.
Proficiency in data analysis tools and generating reports in Salesforce.
Creative thinker with problem-solving abilities.
Exceptional communication and interpersonal skills.

Responsibilities:

Plan, launch, and optimize Pay-Per-Click (PPC), YouTube, and Performance Max (PMAX) campaigns.
Continuously improve campaign performance through ad creatives, targeting adjustments, A/B testing, and analytics.
Design and optimize PPC landing pages for conversion rates.
Monitor and analyze campaign performance using Google Ads, PowerBI, and Salesforce.
Deliver performance reports with insights for strategic decisions.
Collaborate across creative, product marketing, and sales teams.
Manage and track campaign budgets effectively.
Achieve or exceed lead generation targets focusing on lead quality.

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Run day-to-day paid search operations for clients across multiple verticals.
Fully manage and take ownership of at least one client within the first two months.
Launch, manage, and conduct frequent testing on campaigns.
Lead weekly touchpoint and strategy calls for client(s).
Collaborate with channel teams to create paid media strategies aligned with clients’ goals.
Monitor competitive landscape and industry changes.
Prioritize knowledge sharing and assist channel team members as needed.
Play a crucial role in larger client accounts.

Data AnalysisCommunication SkillsAnalytical SkillsCollaborationMicrosoft ExcelProblem SolvingAttention to detailOrganizational skillsTime ManagementWritten communication

Posted 3 months ago

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