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Head of Content (Remote - Work from Anywhere)

Posted 15 days agoViewed

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💎 Seniority level: Lead

📍 Location: Gibraltar

🔍 Industry: Fintech

🏢 Company: Xapo Bank👥 251-500AccountingBitcoinFinancial ServicesBanking

🪄 Skills: LeadershipContent creationSEO

Requirements:
  • Crypto-native with proven leadership experience in fintech content strategy and production.
  • Skilled in creating all forms of content, including video, from concept to completion.
  • Demonstrated ability to develop long-term content strategies aligned with business goals and market dynamics.
  • Strong leadership skills to manage and inspire a content team while collaborating effectively with other departments.
  • Exceptional ability to produce engaging, effective content that resonates with our target audience.
Responsibilities:
  • Develop and execute a comprehensive content strategy aligned with company goals, target audience needs, and market trends.
  • Oversee the creation of high-quality content across various platforms, including websites, blogs, infographics, ads, social media, email, and video.
  • Maintain editorial standards to ensure all content is accurate, well-written, and adhere to Xapo brand’s tone and messaging.
  • Design strategies to engage and grow the audience with compelling, valuable content.
  • Implement effective distribution strategies through SEO, social media, email marketing, and other channels to maximize reach.
  • Manage content calendars to ensure consistent and timely content production.
  • Monitor content performance using analytics tools and derive insights to optimize and refine content.
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