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App Merchandiser

Posted 4 days agoViewed

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💎 Seniority level: Senior, 5+ years

📍 Location: United States of America, UAE, KSA, Pacific Standard Time, NOT STATED

🔍 Industry: Health and wellness eCommerce

🏢 Company: iHerb👥 501-1000Delivery ServiceFood and BeverageE-CommerceRetailWellnessHealth CareBeautySoftware

🗣️ Languages: Arabic, English

⏳ Experience: 5+ years

🪄 Skills: Data AnalysisSalesforceCRMA/B testing

Requirements:
  • 5+ years of hands-on experience in managing app merchandising.
  • Hands-on experience using merchandising and CRM tools (Braze - Salesforce).
  • Strong analytical skills with proficiency in web analytics.
  • Experience building segments, creating content, and deploying app campaigns.
  • Excellent communication skills fluent in Arabic and English.
  • Open to working flexible hours to collaborate with headquarters.
Responsibilities:
  • Help shape app strategy and customer engagement in the region.
  • Develop and maintain a local app trade and content activation calendar.
  • Execute app merchandising strategies and promotional plans.
  • Monitor competition and trends to improve promotions.
  • Create briefs for agencies and local marketing teams.
  • Design and execute A/B tests for campaigns.
  • Analyze data to enhance campaign performance and customer retention.
  • Collaborate with cross-functional teams to improve app experience.
  • Forecast campaign performance and adjust strategies to meet KPIs.
  • Support campaign budgeting and resource planning.
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