Senior Product Manager, Identity (Experian Marketing Services)

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Requirements:

• 3+ years of demonstrated product management experience.
• 5+ years of consumer marketing experience with an understanding of identity.
• Domain knowledge and technical experience in the AdTech/MarTech space.
• Experience communicating complex technical concepts to diverse audiences.
• Bachelor's degree or equivalent relevant experience required.

Responsibilities:

• Assess market needs related to identity and evaluate how Experian's products can support consumer marketing.
• Define product strategies and manage roadmaps for identity resolution products.
• Size markets and report on the competitive landscape.
• Work with product owners to deliver product roadmaps.
• Capture the voice of the customer for competitive differentiation.
• Partner with internal teams for product testing and creativity.
• Train internal partners on product value and develop marketing materials.
• Engage with trade associations and analysts in the marketing services space.