Media Strategy Director

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Requirements:

• Expertise in developing brand and digital marketing strategies with fluency in media planning.
• Strong client-centric approach, with a talent for building long-lasting client relationships.
• Proficiency in analytics and market insights for informed decision-making.
• Creative problem-solving skills and a willingness to experiment with new methods.
• Team collaboration skills, valuing diverse contributions, and adaptability in strategy.

Responsibilities:

• Develop insightful paid media and digital communication strategies that address brand challenges.
• Deliver value by understanding digital’s role in broader marketing efforts and sales funnels.
• Identify opportunities for research and data to inform strategic decisions.
• Collaborate with media planning teams to guide effective brand communications and media channels.
• Recommend performance measurement approaches based on client needs.