Content Manager

Posted 22 days agoViewed

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💎 Seniority level: Manager, Three years

📍 Location: Germany

🔍 Industry: Fintech

🏢 Company: Payhawk👥 251-500💰 $100,000,000 Series B almost 3 years agoFinancial Services Payments FinTech Software

🗣️ Languages: German, English

⏳ Experience: Three years

🪄 Skills: Data AnalysisDrupalHTMLCSSJavaJavascriptGoogle AnalyticsContent creationContent managementGoCommunication SkillsAnalytical SkillsCollaborationProblem SolvingSEOAttention to detailOrganizational skillsTime ManagementWritten communication

Requirements:

Three years of copywriting experience.
Native German speaker.
Fluent in English.
Proficient B2B storyteller who understands how to create engaging copy.
A keen eye for detail.
Skilled in following briefs, researching articles, and sourcing proof points.
Understanding of B2B buyers journey/inbound marketing strategies.
Experienced in writing for SEO and supporting site traffic improvement and page ranking.
Experienced in measuring content performance.
Enthusiastic about fintech.
Experience with using CMS tools such as WordPress or Drupal and Google Analytics is desirable but not essential.

Responsibilities:

Localize written content from English to German across various digital and print assets, including blogs, ads, social media, web pages, case studies, video, and webinar scripts.
Research and write original German-language copy for lead generation and training resources, including blogs, ebooks, video scripts, checklists, and more.
Proofread, edit, and publish German content.
Occasionally support German UI and UX copy development/sales copy/customer copy as required.
Suggest opportunities to improve existing German copy across all business areas, including marketing, sales, and product endeavors.
Find opportunities to improve organic traffic, update and suggest improvements to technical SEO, and conduct German keyword research.
Stay abreast of relevant, key German news stories, trends, and events to ensure our content resonates with and reflects the needs of our audience.
Suggest potential outreach opportunities for content sharing/partnerships.
Act as a brand guardian for all copy created in the German language.
Support with German POS/market content campaign analysis, including conversion rate, bounce rate, organic traffic, etc.

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