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Senior Manager - Performance Marketing

Posted 2 months agoViewed

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💎 Seniority level: Senior, 5+ years

📍 Location: India

🔍 Industry: Education / Career Development

🏢 Company: Interview Kickstart👥 101-250💰 $10,000,000 11 months agoEducationTrainingCareer PlanningSoftware

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: LeadershipData AnalysisProduct ManagementGoogle AnalyticsGoCommunication SkillsAnalytical SkillsCollaborationProblem SolvingSEOMentoringAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communication

Requirements:
  • 5+ years of dedicated, full-time experience in performance marketing.
  • Proven track record of scaling profitable campaigns via creative strategy.
  • Expertise in rapid scaling up on at least 2 of the following: Google Ads, LinkedIn Ads, and Facebook Ads.
  • Good experience in other ad platforms like Quora Ads and Reddit Ads.
  • Highly analytical with expertise in setting up, running, and reporting on experiments.
  • Ability to come up with creative ad ideas.
  • Good written communication skills.
  • Experience in hiring, leading and mentoring a team.
Responsibilities:
  • Responsible for planning, executing and maintaining performance marketing campaigns across channels.
  • Responsible for end-to-end creative strategy to scale and optimize performance marketing.
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Run and analyze continuous multiple experiments to find new opportunities for growth and efficiency.
  • Demonstrate ability to work at both the planning level and tactical level.
  • Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on a daily basis and create performance reports.
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