Director, Product Strategy

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Requirements:

• Bachelor’s degree in Business, Marketing, Fashion Merchandising, or related field.
• 3+ years of experience in product strategy, product management, or related roles in apparel/fashion.
• Strong analytical skills and experience with data-driven product analysis.
• Proven track record of successful product launches.
• Exceptional communication and leadership skills.
• Deep understanding of customer behavior in the apparel/fashion market.
• Creative mindset with market trend awareness.
• Ability to thrive in a fast-paced environment.

Responsibilities:

• Evaluate growth potential within product categories and identify new opportunities.
• Analyze customer and retailer feedback to guide product decisions.
• Provide strategic recommendations aligning product lines with trends.
• Identify products that drive customer loyalty and advocate for data-driven improvements.
• Develop a go-to-market roadmap for product launches.
• Collaborate cross-functionally to ensure successful product rollouts.
• Establish a long-term product roadmap anticipating market needs.