US Marketing Lead

Posted 2024-11-12

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💎 Seniority level: Lead, 5 years

📍 Location: United States

💸 Salary: 100000 - 125000 USD per year

🔍 Industry: Sexual wellbeing

🏢 Company: Mojo

🗣️ Languages: English

⏳ Experience: 5 years

🪄 Skills: LeadershipProject ManagementAdobe Creative SuiteAdobe IllustratorAdobe PhotoshopBusiness DevelopmentData AnalysisFigmaGraphic DesignUI DesignProject CoordinationGoogle AnalyticsCross-functional Team LeadershipStrategyBusiness developmentContent creationContent managementData analysisGoProduct designCommunication SkillsAnalytical SkillsCollaborationMicrosoft ExcelProblem SolvingSEOAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communication

Requirements:

5+ years experience in marketing teams.
Strong copywriting and marketing skills.
Experience in cross-functional collaboration with designers and copywriters.
Systematic thinker with strategic prioritization abilities.
Growth mindset and eagerness to learn.
Project management skills and focus on execution.
Compassionate interest in mental health.
Able to stay updated with industry tools and trends.

Responsibilities:

Write and own the organic and brand marketing strategy.
Create the brand world aligned with a deep understanding of users and target audience.
Build zero to one experiments to validate strategy.
Lead creative initiatives and ensure user insight is incorporated.
Manage email marketing, website, and work with performance marketing.
Oversee reviews, SEO, and ASO.
Lead PR efforts and leverage proprietary data for coverage.
Conduct user research to inform marketing and product insights.

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