Senior Partner Marketing Manager - Global System Integrators (GSI)

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Requirements:

• Bachelor's degree in marketing, business, or a related field; MBA is an advantage.
• 7+ years of experience in partner marketing, ideally within the GSI and technology alliance sector.
• Proven track record in crafting and executing unique marketing content and campaigns with GSI partners.
• Deep understanding of the global market and experience with GSI partners.
• Cross-functional leadership experience.
• Joint marketing content and campaign development.
• Outstanding communication and presentation skills.
• Experience working with creative agencies.
• Willingness to travel as needed (15%).

Responsibilities:

• Develop and implement comprehensive GSI partner marketing strategies that align with business and partner objectives.
• Execute and measure the success of joint demand generation campaigns with partners across various channels.
• Collaborate with partner leadership and other teams to enhance GSI marketing content and activities.
• Create co-branded marketing materials and campaigns that maintain consistent messaging.
• Optimize partner enablement initiatives based on GSI partner needs.
• Manage campaigns to drive leads and revenue.
• Collaborate with the marketing team to foster innovation and improvement.
• Measure and report on marketing KPIs related to performance and ROI.