CRO Specialist (Remote, Philippines)

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Requirements:

• At least 2-3 years’ experience in a CRO/UX or website testing role.
• Strong knowledge of major CRO tactics.
• Proficiency in web analytics, preferably Google Analytics.
• Proven success in previous optimization efforts.

Responsibilities:

• Own the company’s overall CRO strategy from ideation to execution, reporting, and analysis.
• Take action on key metrics and KPIs through continuous website testing and user experience improvements.
• Develop test plans and campaign requirements to be implemented by design and technical teams.
• Evaluate and improve the effectiveness of campaigns through data-driven strategy and KPI focused analysis.
• Consider and make recommendations for ongoing education and training opportunities.
• Create and execute deliverables including website audits, user journeys, heuristic reviews, wireframes, information architecture, task flows, user scenarios, and personal development.