Manager, Search & Engagement Optimization

Posted 2024-11-07

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💎 Seniority level: Manager, 4+ years

📍 Location: U.S.

🔍 Industry: Entertainment, culture, and lifestyle marketing

🏢 Company: Allied Global Marketing

🗣️ Languages: English

⏳ Experience: 4+ years

🪄 Skills: LeadershipProject ManagementArtificial IntelligenceData AnalysisElasticSearchJavaJavascriptMachine LearningPeople ManagementProduct ManagementSalesforceProject CoordinationGoogle AnalyticsCross-functional Team LeadershipStrategyData analysisElasticsearchGoJavaScriptSEO

Requirements:

4+ years of experience in digital marketing with a focus on SEO, ASO, and CRM.
Proven track record of driving successful SEO and CRM projects.
Expertise in data analytics and applying insights to improve campaign outcomes.
Hands-on experience with tools/services such as GA4, SEMrush, Marketo, HubSpot, AppTweak, Salesforce.
Ability to manage multiple internal and external projects concurrently.
Exceptional communication skills for distilling complex concepts.

Responsibilities:

Lead and execute SEO, ASO, and CRM initiatives for agency clients, ensuring services meet high standards.
Develop, implement, and refine comprehensive search optimization strategies for various search environments.
Collaborate with Digital Earned Media colleagues to optimize organic social search presence.
Manage and deploy CRM campaigns to enhance user engagement and client retention.
Enhance processes related to SEO, ASO, CRM operations.
Work closely with other agency departments to ensure alignment of strategies.

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