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Mobile Growth Manager - ASO (m/f/d)

Posted 2024-11-07

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💎 Seniority level: Manager, 2+ years experience in mobile marketing, with at least 1 year in ASO

📍 Location: EMEA region

🔍 Industry: Mobile growth consultancy

🏢 Company: Phiture

🗣️ Languages: English

⏳ Experience: 2+ years experience in mobile marketing, with at least 1 year in ASO

🪄 Skills: Project ManagementData AnalysisData analysisCommunication SkillsAnalytical SkillsCollaborationMicrosoft Excel

Requirements:
  • 2+ years experience in mobile marketing with an app publisher, tool agency, or similar.
  • At least 1 year of experience focused on ASO.
  • Proven track record of being data-driven, with experience analyzing data using Excel or Google Sheets.
  • Excellent communication and presentation skills for discussing results with clients.
  • Strong project management skills and team player attitude.
  • Excellent knowledge of core mobile marketing methods and terminology.
  • Fluent in verbal and written English.
Responsibilities:
  • Manage client accounts, leading ASO projects for diverse apps.
  • Support key ASO clients globally, across multiple markets and languages.
  • Execute campaigns based on strategies developed by Senior Consultants and Growth Leads.
  • Run experiments and A/B tests to ensure optimal client results.
  • Brief designers and translators for creative experiments and app store asset localization.
  • Conduct regular check-ins with clients to guide them through ASO methods.
  • Monitor keyword rankings, install rates, and assess the effectiveness of experiments.
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