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Senior Demand Generation Manager

Posted 2024-11-07

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💎 Seniority level: Senior, 4+ years

📍 Location: United States

💸 Salary: 130000 - 160000 USD per year

🔍 Industry: Healthcare technology

⏳ Experience: 4+ years

🪄 Skills: Business DevelopmentData AnalysisGoogle AnalyticsStrategyBusiness developmentData analysisGoCommunication SkillsAnalytical SkillsCollaboration

Requirements:
  • 4+ years of demand generation marketing experience, ideally in healthcare services.
  • Experience in managing ad platforms and audience building.
  • Familiarity with CRM systems, lead management, and ABM tools.
  • Strong quantitative skills to analyze marketing data for informed decision-making.
Responsibilities:
  • Own the strategy and execution of lead and demand generation marketing programs.
  • Utilize tactics such as paid media, email nurture, events, webinars, and content marketing.
  • Utilize Hubspot automation for lead tracking, nurturing, and campaign performance measurement.
  • Lead reporting and analysis on marketing programs ensuring alignment with goals.
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