Lead Product UX Copywriter

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Requirements:

• 7+ years of experience in digital marketing, with a minimum of 5 years specifically in copywriting for product and UX.
• Proven ability to lead and mentor junior copywriters or team members, fostering a collaborative and innovative environment.
• Proven ability to collaborate effectively with designers and interact with diverse stakeholders.
• Strategic thinker with a background in data-driven marketing and user-centric design.
• Experience in driving experiments that focus on conversion and user engagement.
• Strong problem-solving skills to influence and align stakeholders.
• Ability to communicate the value of marketing strategies to a wide range of business audiences.
• Track record of managing multiple projects in a fast-paced environment.
• Hands-on and proactive approach to work.
• Skilled in addressing sensitive topics with clarity and empathy.
• Familiarity with the healthcare, wellness, or CPG industries is a plus.

Responsibilities:

• Craft engaging copy for digital products, including user flows, apps, and our online storefront, with a strong emphasis on user experience.
• Develop and guide content strategy for product launches and experiments, ensuring alignment with user needs.
• Collaborate flexibly with product managers, designers, developers, and other cross-functional partners to create impactful copy.
• Gather and manage feedback from stakeholders at all levels to refine messaging.
• Deliver UX and product copy that embodies our brand voice and enhances user engagement.
• Utilize your storytelling skills to elevate the user experience across all touchpoints.
• Edit rigorously, ensuring clarity, grammar, and adherence to brand standards.
• Advocate for and maintain brand and content guidelines throughout all projects.