Head Of Marketing - (Full-Time | Remote)

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Requirements:

• 12+ years of business experience, including at least 10 years in relevant marketing.
• Experience with $100M-200M+ yearly revenue DTC e-commerce brands.
• Strong brand builder and storyteller with creative acumen.
• Significant branding experience across various media channels.
• Comfortable managing a team overseeing traditional performance marketing channels.
• Strong influencer and relationship builder with internal and external stakeholders.
• Experience in the Home Decor segment is a plus.
• Experience managing a team of 7+ marketers.
• Data-driven mindset with experience in agile methodologies.
• Ability to forecast demand and make financial projections.
• Pragmatic problem solver with a hands-on execution capability.
• Excellent communication skills and strong educational background.
• Undergraduate degree (MBA preferred).

Responsibilities:

• Lead brand strategic development efforts.
• Evolve and activate a compelling Brand Strategy to drive Brand Awareness, Consideration, and Preference.
• Craft a marketing strategy based on data and consumer insights, translating it into an actionable plan with measurable targets.
• Manage a balanced macro channel marketing strategy and scale channel-specific strategies.
• Build and lead a high-performing marketing team.
• Ensure rigorous control over marketing-related data, analysis, and metrics.
• Collaborate closely with finance and fulfillment for growth forecasting and planning.