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(Senior) Category Manager (f/m/x)

Posted 2024-10-22

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💎 Seniority level: Senior

📍 Location: Germany, Italy, Spain, Amsterdam, London

🔍 Industry: Sports nutrition, dietary supplements, sugar-reduced products

🏢 Company: TQG - English Job Board

🪄 Skills: LeadershipProject ManagementBusiness DevelopmentData AnalysisData MiningPeople ManagementProduct ManagementProject CoordinationCross-functional Team LeadershipProduct DevelopmentStrategyBehavioral economicsBusiness developmentData analysisData miningCommunication SkillsAnalytical SkillsCollaboration

Requirements:
  • In-depth knowledge of products and categories with awareness of industry trends.
  • Understanding of shopper and retailer needs with the ability to craft effective merchandising strategies.
  • Expertise in retail and shopper psychology, influencing shopper decisions through various in-store strategies.
  • Strong strategic vision for developing long-term marketing plans aligned with business goals.
  • Experience in interpreting Nielsen data and retail KPIs from GfK.
  • Ability to make data-driven decisions based on analytics.
  • Excellent communication skills for cross-functional collaboration.
  • Strong presence and confidence in representing category leadership.
  • Project management skills to handle multiple projects and stakeholders.
Responsibilities:
  • Dive deep into Shopper-Based Design principles to enhance category sales across priority channels.
  • Lead implementation of Perfect Store strategies including shelving, customer education, and product placements.
  • Craft tailored planograms and shelf solutions for top customers.
  • Oversee B2B permanent display stands from design to installation.
  • Develop B2B point-of-sale materials to drive category growth.
  • Act as the go-to Category Expert for retail partners, leading joint category initiatives.
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