Brand Marketing Specialist - Fresh Grad

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Requirements:

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Passion for gaming with a solid understanding of Genshin Impact.
• Strong logical thinking and effective communication skills.
• Knowledge of brand partnerships and influencer collaborations.
• Ability to work independently and as part of a team.
• Excellent organizational and project management skills.
• Familiarity with social media platforms and online marketing strategies.
• Strong analytical skills to interpret data.

Responsibilities:

• Assist in developing and executing brand marketing strategies in line with company objectives.
• Collaborate with internal teams on online and offline promotional campaigns.
• Contribute to content creation for social media, digital ads, and partnerships.
• Participate in brainstorming for campaign ideas.
• Conduct market research and competitor analysis for brand growth.
• Analyze campaign performance for insights and future strategy recommendations.
• Manage relationships with key industry partners.
• Stay updated on gaming and entertainment trends.