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Email Marketing Manager

Posted 2024-10-15

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💎 Seniority level: Manager, 3+ years

📍 Location: California, United States

💸 Salary: $80,000 - $115,000 per year

🔍 Industry: Insurance Technology

🏢 Company: SmartFinancial

🗣️ Languages: English

⏳ Experience: 3+ years

🪄 Skills: HTMLGoogle AnalyticsStrategyContent managementAnalytical Skills

Requirements:
  • Hands on experience with HTML and content management systems.
  • 3+ years of email marketing experience with a list of 1,000,000+ subscribers.
  • Experience with ESP management.
  • Experience with web analytics tools, e.g., Google Analytics.
  • Demonstrated history of successful high-volume email execution.
  • Strong analytical skills.
  • Excellent communication and organizational skills.
Responsibilities:
  • Develop and manage successful/profitable email and SMS marketing campaigns.
  • Manage communications between technical and creative teams.
  • Analyze campaign performance and suggest improvements.
  • Collaborate with the growth and management team to manage user conversion, unsubscribe rate, and engagement.
  • Ensure our email delivery follows industry compliance policies and best practices.
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