Marketing Automation Consultant
R
Revenue PulseMarketing Automation
Canada, United StatesSenior
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- At least 5 years
- Required Skills
- LeadershipProject ManagementData AnalysisMicrosoft DynamicsSalesforceGoogle AnalyticsCross-functional Team LeadershipGoCommunication SkillsAnalytical SkillsCollaboration
Requirements
- At least 5 years hands-on experience working in Marketo.
- Must have Marketo Certified Expert (MCE) certification.
- Deep understanding of Marketing & Sales processes in mid-size and large enterprises.
- Deep expertise in marketing automation processes including lead management, campaign management and online marketing.
- Expertise with CRM applications such as Salesforce.com and Microsoft Dynamics.
- Metrics-driven marketing mind.
- Excellent client management skills, strong written and verbal communications, executive level presence.
- Strong project management and organizational skills.
Responsibilities
- Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards.
- Designing, building, testing, deploying, and troubleshooting all aspects of campaigns.
- Manage the lead lifecycle, lead scoring, lead nurturing, segmentation, campaign management, and data management.
- Manage projects to deliver the desired results in a timely manner.
- Collaborate with clients to gather requirements, get feedback on designs and present results.
- Spot new services opportunities and work with sales to close new services business.
- Help advance the state-of-the-art in Revenue Performance Management, by means of ground-breaking projects and thought leadership.
- Provide expert advice to customers or business partners based on specialized knowledge and experience; analyze customer's or partner's needs and make recommendations.
- Take responsibility for meeting customers' needs.
- Pursue opportunities to network with internal or external partners (or customers) to identify needs and make recommendations.
- Analyze information to understand customer problems or opportunities, generate alternative solutions, and recommend appropriate actions.
- Convince internal/external customers or partners of the value of an idea, a plan, or a solution.
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