- Take ownership of a flagship initiative, from strategy to execution, with visible impact on Abilitie’s product credibility in the marketplace.
- Manage complex projects end-to-end, including media and video production, while coordinating with contractors, vendors, and internal stakeholders.
- Translate product features into compelling market-facing narratives and proof points.
- Create and oversee content (videos, collateral, campaigns) that resonates with external audiences.
- Build credibility by ensuring consistency, clarity, and polish in how Abilitie shows up in the market.
- Serve as the bridge between product development and go-to-market execution.
- Partner with product, sales, and leadership to align messaging with market needs.
- Manage external talent relationships and ensure smooth collaboration across stakeholders.
- Develop positioning and messaging that differentiate Abilitie in the competitive leadership development landscape.
- Monitor trends and feedback to refine campaigns and sharpen our external storytelling.
- Contribute ideas that shape both our current initiative and future product marketing strategy.