SEO Digital Marketing Specialist

Posted 9 days agoViewed

💎 Seniority level: Middle, 3–4 years

📍 Location: North Macedonia, Bosnia and Herzegovina

🔍 Industry: B2C marketing

🏢 Company: ProjectFitter👥 51-100 Employment Staffing Agency Consulting IT Management Human Resources Information Technology Recruiting

🗣️ Languages: English

⏳ Experience: 3–4 years

🪄 Skills: Project ManagementData AnalysisGoogle AnalyticsContent creationCommunication SkillsSEORESTful APIsFluency in EnglishMarket ResearchData visualizationMarketingTeam managementStrategic thinkingDigital MarketingCRMCustomer SuccessA/B testing

Requirements:

3–4 years of experience in B2C marketing and SEO
Fluency in written and spoken English (C1-C2)
Strong skills in SEO, Email Marketing, and Conversion Rate Optimization
Experience Tracking Metrics: You should be able to use data to make decisions and improve our marketing efforts
Experience Working with Teams: You should know how to lead or work with small teams to meet goals
Creative Thinking: You should be able to think outside the box and come up with new ways to attract and keep customers
Good Communication Skills: You should be able to explain your ideas clearly to the team and others
Experience Running Tests: You should be comfortable testing new ideas to see what works best.

Responsibilities:

Drive Revenue Growth: You will create and run marketing strategies to increase sales and grow revenue
Improve Campaigns: You will use data to make our marketing campaigns better — this includes SEO, email marketing, and improving how we turn visitors into customers
Work with Teams: You’ll work with our product, design, and sales teams to make sure our marketing efforts align with company goals
Track and Report on Performance: You’ll track how well our campaigns are doing using tools like Google Analytics and SEMrush — you’ll use this data to make decisions and improve results
Attract and Keep Customers: You’ll create ways to attract new customers and keep current ones — by sending emails and designing campaigns that meet their needs
Research: You’ll keep an eye on what’s happening in the industry and with our competitors — to make sure we’re always up to date
Create Fun Campaigns: You will come up with creative ideas for campaigns that will attract and keep customers

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