Email Marketing Assistant (contract)

View full description

Requirements:

• Ambition for a career in Email Marketing with exceptional attention to detail.
• Knowledge of key automated campaigns & basic mechanics behind them.
• Previous experience with any ESP is beneficial.
• Communication skills, confidence when presenting with ability to build cross-functional relationships remotely.
• Quick Learner, adaptable to change and self-sufficient.
• Excellent organisational skills, capable of handling multiple projects simultaneously.
• Ability to take ownership of email marketing campaigns.
• Creative Thinker who can create and share content ideas.
• Strong numerical, analytical and interpretive skills, comfortable with Excel and/or Google Sheets.
• Outgoing and a team player.

Responsibilities:

• Help plan the email marketing campaign calendar.
• Own the end-to-end process of email marketing.
• Continuously optimise our broadcast & automated emails improving their performance based on insights & competitors.
• Support with automated flows, bringing fresh ideas and constantly seeking to optimise for best results.
• Own our text channel - from planning the content to deployment & performance analysis.
• Proactively contribute ideas across all areas of digital marketing & sharing them.
• Assist in testing promotional codes for email and text & company wide promotions.
• Report on email performance on a daily, weekly and monthly basis, sharing crucial insights on revenue, purchase insights & other relevant KPIs.
• Create & maintain regular reports , highlighting key insights and recommendations.
• Actively participate and contribute to weekly, monthly and quarterly performance meetings, highlighting key insights and actions to take to improve email & text performance and profitability.