Email Automation Specialist

View full description

Requirements:

• 2+ years of experience in email marketing or marketing automation.
• Proficiency in email marketing automation tools (e.g., Mailchimp, Klaviyo, HubSpot).
• Strong analytical skills with the ability to interpret campaign data and insights.
• Excellent communication skills and attention to detail.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Passion for enhancing customer experiences through targeted email marketing.

Responsibilities:

• Develop and implement automated email marketing workflows for customer onboarding, re-engagement, and lead nurturing.
• Monitor, analyze, and report on the performance of automated campaigns, making data-driven adjustments as required.
• Collaborate with marketing and design teams to ensure emails are visually appealing and align with brand messaging.
• Conduct A/B testing on email content, subject lines, and send times to optimize performance.
• Ensure compliance with email marketing regulations and best practices.