SEO and Content Specialist

Posted 12 days agoViewed

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💎 Seniority level: Middle, 3+ years

📍 Location: Boston, MA; Vancouver, BC; Toronto, ON; Chicago, IL; Vancouver, WA

💸 Salary: 80000.0 - 95000.0 USD per year

🔍 Industry: Social media and influencer marketing software

🗣️ Languages: English

⏳ Experience: 3+ years

🪄 Skills: HTMLGoogle AnalyticsContent managementSEO

Requirements:

Bachelor's degree preferred in Marketing, Business, Journalism, or English.
3+ years of experience in an SEO-focused role in SaaS, B2B, or B2C.
Proven success in SEO and content marketing.
Knowledge of technical SEO including Schema markup and backlinking.
Strong familiarity with SEO tools such as SEMRush and Google Search Console.
Excellent writing skills balancing SEO with brand tone.
Background with data tools like Google Analytics 4 and Salesforce.

Responsibilities:

Understand Later’s target audiences and create engaging content.
Conduct keyword research and create content programs to enhance SEO.
Review and audit content to meet SEO standards.
Update low-performing or outdated content to build authority.
Collaborate with cross-functional teams for effective content building.
Report on content performance and optimizations affecting KPIs.
Write content and copy to advance SEO initiatives.

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📍 USA, Canada

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💸 80000.0 - 95000.0 USD per year

🔍 Social media and influencer marketing software

🔧 Requirements

Bachelor's degree preferred in Marketing, Business, Journalism, or English.
3+ years of experience in an SEO-focused role.
Proven success in driving results through SEO and content marketing.
Technical SEO knowledge including Schema markup and backlinking.
Familiarity with SEO tools like SEMRush, ScreamingFrog, and Google Search Console.
Strong content writing skills balanced with brand tone.
Experience with data tools like Google Analytics 4 and Salesforce.
Understanding of UX and web strategy.

💡 Responsibilities

Understand target audiences and create content that attracts users.
Conduct keyword research and identify content opportunities.
Develop content pillars and roadmap in collaboration with the Content Team.
Audit and improve existing content from an SEO perspective.
Update and refresh low-performing content to strengthen authority.
Collaborate with teams to ensure content delivers value.
Upload content and manage requests for design assets.
Monitor and report on KPI performance related to content and SEO efforts.
Share innovative ideas for content strategies and write content as needed.

Google AnalyticsContent creationSEO

Posted 12 days ago