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Senior Performance Marketing Manager

Posted 27 days agoViewed

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💎 Seniority level: Senior

📍 Location: US

🔍 Industry: Early education technology

🪄 Skills: SEOMarketingLead GenerationDigital MarketingData analyticsData managementA/B testing

Requirements:
  • Experience in performance marketing.
  • Demonstrated leadership skills.
  • Strategic thinking abilities.
  • Executional excellence.
  • Detail-oriented and self-motivated.
  • Ability to collaborate effectively with others.
Responsibilities:
  • Lead demand generation efforts within paid marketing channels.
  • Play a strategic role in earned channels and conversion rate optimization initiatives.
  • Develop top of funnel marketing programs to drive awareness.
  • Generate high-quality leads for sales teams.
  • Contribute to a high-impact marketing function central to the company's growth strategy.
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  • 4+ years of experience in digital marketing, SEM, programmatic, paid social, and/or CRO roles, preferably in B2B SaaS organizations.
  • Detailed knowledge of performance marketing strategies and tools.
  • Ability to analyze data from multiple sources.
  • Experience delivering clear reporting to key stakeholders.
  • Track record of excellent results in fast-paced environments.
  • Own the strategy, execution, and analysis of paid acquisition channels.
  • Manage vendors/agencies to launch and optimize paid media campaigns.
  • Develop CRO roadmap and maximize performance through A/B testing.
  • Collaborate with marketing team to ensure brand-aligned messaging.
  • Drive channel forecasting and budgeting to meet growth targets.

Data AnalysisSEOMarketingLead GenerationDigital MarketingA/B testing

Posted 27 days ago
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