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Senior SEO Specialist

Posted 2024-11-19

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💎 Seniority level: Senior, 5+ years

📍 Location: United States

💸 Salary: 96000 - 180000 USD per year

🔍 Industry: Financial Services

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: LeadershipSQLPeople ManagementProduct ManagementGoogle AnalyticsCross-functional Team LeadershipStrategyGoCommunication SkillsAnalytical SkillsCollaborationProblem SolvingSEOAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communication

Requirements:
  • Understanding or expertise in SEO and SEO tools.
  • 5+ years of work experience in growth marketing, strategy consulting, or business operations.
  • Proven track record of delivering business outcomes that improve company metrics.
  • Experience working with Editorial Content teams.
  • Ability to interface and present to senior leaders independently.
  • Experience in local SEO at scale or with enterprise-level websites.
  • Expertise in SEO strategies and implementation, especially for B2B marketing.
  • Experience in SEO/CRO/Omni-channel marketing at startups is a plus.
  • Working knowledge of SQL.
Responsibilities:
  • Own forecast updates for traffic model and communicate assumptions behind changes.
  • Identify strategic opportunities to grow organic traffic.
  • Define and establish KPIs and goals.
  • Execute a content roadmap to capture and convert organic traffic.
  • Track competitor activity and industry trends.
  • Reinforce and improve SEO performance on priority pages.
  • Monitor and identify competitive advantages.
  • Develop dashboards and contextualize data for actionable insights.
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📍 U.S.

🧭 Full-Time

💸 96000 - 180000 USD per year

🔍 Financial Services

🏢 Company: NerdWallet

  • Understanding or expertise in SEO and SEO tools.
  • 5+ years of work experience in growth marketing, strategy consulting, or business operations.
  • Proven track record of delivering business outcomes or products that improve company metrics.
  • Experience working with Editorial Content teams to enhance channel distribution.
  • Ability to interface and present to manager and senior executive leaders autonomously.
  • Experience in local SEO at scale or enterprise websites.
  • Proven expertise in SEO strategies and implementation.
  • Extensive experience in SEO for B2B marketing.
  • Experience in SEO/CRO/Omni-channel marketing at startups is a plus.
  • Working knowledge of SQL.

  • Own forecast updates for traffic model and communicate assumptions behind changes, plus risks and opportunities.
  • Identify strategic opportunities to grow organic traffic across the business.
  • Define and establish KPIs and goals.
  • Own and execute a content roadmap designed to optimally capture and convert organic traffic.
  • Track and anticipate competitor activity and industry trends.
  • Reinforce and improve SEO Moat and performance on priority pages.
  • Own strategy and testing for website ads driving priority engagement metrics.
  • Monitor the competitive landscape and identify opportunities for advantages.

LeadershipSQLCommunication SkillsAnalytical SkillsCollaborationSEO

Posted 2024-10-24
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