Email Marketing Specialist

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Requirements:

• Bachelor’s Degree in Marketing, Communications, or a related field.
• Proficiency in MS Excel and PowerPoint; additional software experience not required.
• 1-2 years of brand marketing experience; email marketing experience preferred but not required.
• Strong communicator with skills in brief writing, creative evaluation, and strategic feedback.
• Effective collaborator with the ability to build relationships across multiple teams and adapt to various team dynamics.
• Detail-oriented with strong organizational and time management skills.
• Agile, adaptable, and comfortable working in a fast-paced environment.
• Strong problem-solving abilities.

Responsibilities:

• Assist in developing email and digital content aligned with business priorities and sales performance goals.
• Collaborate with the Email Supervisor and Media Performance team to drive weekly email creative and production, ensuring on-brand, engaging content that encourages site and in-store traffic.
• Provide clear guidance and direction to the team’s student co-op.
• Oversee creative calendars, manage organization of email assets, update weekly documents, and perform quality assurance on emails for accuracy.
• Create concise, strategically sound briefs and provide constructive feedback.
• Stay informed on competitive email trends and best practices.