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Senior Business Analyst

Posted 2024-11-07

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💎 Seniority level: Senior

🔍 Industry: Marketing and Communications

🗣️ Languages: English

🪄 Skills: Negotiation

Requirements:
  • Strong verbal and written communication skills, including negotiation and team collaboration.
  • Proficient in media and marketing data with a solid grasp of digital journey support for marketing initiatives.
  • Hands-on experience with marketing automation platforms such as CDP, CRM, and Analytics tools.
  • Familiarity with the Software Development Life Cycle (SDLC), particularly in requirements analysis, design, coding, testing, debugging, implementation, and support.
  • Experience with Salesforce Marketing Cloud, Salesforce Health Cloud, Salesforce.com, or SFDC Data loader.
  • Understanding of the main components in a marketing technology stack, including CDP, marketing automation, and CRM hub.
  • Proficiency in Agile delivery methods and expertise in use case modeling.
  • Competence in working with relational databases and basic SQL commands.
  • Familiarity with fundamentals of digital marketing in the healthcare industry is an asset.
Responsibilities:
  • Facilitate stakeholder requirement sessions for understanding business needs.
  • Translate business needs into task definitions that can be picked up by development teams.
  • Help discover, document, and monitor client business processes.
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