Iterable Lifecycle Marketing Manager
New
You must be located in the US to be considered.Full-TimeManager
Salary85,000 - 115,000 USD per year
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Job Details
- Experience
- 3+ years
- Required Skills
- A/B testing
Requirements
- 3+ years of lifecycle or CRM marketing experience with a focus on prospect or acquisition marketing
- 3+ years of hands-on Iterable experience (journeys, triggers, segmentation, A/B testing)
- Strong understanding of prospect segmentation, lead scoring, and conversion-focused messaging
- Comfort working with funnel data to identify gaps and optimize conversion rates
- Extremely detail-oriented with strong QA instincts
- Clear, persuasive writing style
- Ability to manage multiple campaigns simultaneously
Responsibilities
- Build and execute prospect-focused lifecycle campaigns across email, SMS, and push in Iterable
- Own day-to-day execution of lead nurture sequences, trial conversion programs, and re-engagement flows
- Partner with growth, design, and CX teams
- QA campaigns for logic, personalization, and links
- Monitor funnel performance and report on prospect metrics
- Support A/B testing of subject lines, content, offers, and segmentation
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