Integrated Campaigns Manager, Treasury
S
StripeFinancial Technology
Remote in the USFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 8+ years of enterprise B2B marketing experience
- Required Skills
- Cross-functional Team LeadershipLead Generation
Requirements
- 8+ years of enterprise B2B marketing experience
- Proven experience in integrated campaigns, content marketing, regional/field marketing, and/or account-based marketing
- Exceptional knowledge of FinTech industry landscape, trends, and technology
- Proven expertise in partnering with regional marketing and sales teams
- Analytical acumen, with the ability to build, interpret, and adjust measurement tools and data
- Exceptional presentation, writing, and communication skills, especially to executive stakeholders
- Ability to work through ambiguity and drive clarity across complex, global stakeholder groups
- Ability to build campaigns and programs from the ground up
Responsibilities
- Own the overall campaign strategy and plan for Treasury, and drive the global, cross-functional workstream for activation and impact
- Partner with comms, product marketing, channel teams, regional and field marketing, partner marketing, sales teams, and more to define and implement campaigns.
- Work with regional marketing to ensure local relevance and advise on campaign delivery
- Use your multi-channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more
- Partner with product marketing and content/editorial teams to develop compelling, relevant campaign materials and content sets
- Use and/or recommend leading tools to improve or accelerate the work of the campaigns function
- Act as an expert for your owned audience/solution to champion market trends, competitive context, and customer insights
- Track, analyze, and report on campaign performance metrics with a focus on lead generation, pipeline, and target account penetration
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