Digital Marketing Manager - Remote

3-5+ years of experience in digital marketing, demand generation, growth marketing, and performance optimization. Minimum of two (2) years search engine optimization, search engine marketing, and ad budget management experience. Strong technical knowledge of SEO, website analytics, and conversion rate optimization. Hands-on experience with marketing automation tools like Marketo. Data-driven mindset with deep experience using Google Analytics (GA4), attribution modeling, and performance reporting. Experience working with cross-functional teams and collaborating with regional/field marketing and product teams. Expertise in managing multi-channel paid media campaigns (Google Ads, LinkedIn Ads, Meta Ads, programmatic advertising).

Collaborate with marketing leads and cross-functional leaders on digital marketing needs. Manage third-party digital agency for organic search, SEO, paid search, and paid social. Develop and execute a performance-driven digital marketing strategy. Manage website UX & strategy, CRO, A/B testing, and personalization. Collaborate with internal social media team for message alignment. Drive targeted paid media efforts to expand emerging regions. Manage and collaborate on email marketing campaigns and newsletters. Optimize the digital marketing budget. Track and report on digital marketing performance KPIs.