Content Marketing Manager

3-5+ years of experience in B2B content marketing, preferably within SaaS, MarTech, or multichannel marketing platforms. Proven success supporting demand generation programs, particularly email and multichannel campaign execution. Experience developing end-to-end content strategies that align to audience, funnel stage, and revenue goals. Strong storytelling ability. Familiarity with AI authoring and content-acceleration tools (e.g., ChatGPT). Excellent writing, editing, and communication skills, with a portfolio. Understanding of content performance analytics and ability to translate insights into action. Organized multitasker comfortable in a fast-paced, collaborative environment.

Develop and execute a content strategy that fuels demand generation and campaign performance. Plan, write, and optimize email campaigns and nurture sequences. Strategize and write webinar content. Create high-impact campaign assets such as ad copy, landing pages, and case studies. Produce thought-leadership materials like eBooks, trend reports, and blog posts. Collaborate with demand gen, product marketing, and sales teams to ensure content alignment. Use data and engagement metrics to continuously test and improve content performance. Maintain and manage a content and email calendar. Support social and digital marketing efforts. Contribute to web and digital experience optimization.