Senior Field Marketing Manager - AMER

View full description

Requirements:

• 3+ years of experience in field marketing, event marketing or regional marketing within the B2B SaaS space.
• Experience in database or data analytics industries is a plus.
• Demonstrated success in driving pipeline generation and increasing brand awareness.
• Excellent project management skills.
• Strong analytical skills to measure effectiveness of marketing programs.
• Experience working closely with sales teams.
• Ability to work independently in a fast-paced environment.
• Excellent communication skills.

Responsibilities:

• Collaborate with sales, product marketing, and other teams for event planning.
• Translate demand generation strategies into impactful events.
• Work with external partners for co-hosted events and initiatives.
• Manage logistics for various events including trade shows and webinars.
• Develop comprehensive event campaigns for lead generation.
• Track and analyze performance of marketing campaigns.
• Coordinate event logistics and ensure smooth execution.
• Provide guidance on event responsibilities and task assignments.