ApplyGrowth Marketing Manager (Earned Media)
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💎 Seniority level: Manager, 4+ years
📍 Location: North America
💸 Salary: 130000 - 170000 USD per year
🔍 Industry: Customer Data Platforms
🏢 Company: Hightouch👥 101-250💰 $38,000,000 Series B over 1 year agoDeveloper PlatformCRMSaaSMarketingInformation TechnologySoftware
⏳ Experience: 4+ years
🪄 Skills: LeadershipCross-functional Team LeadershipStrategyCommunication SkillsAnalytical SkillsCollaborationProblem SolvingSEOAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communication
Requirements:
- 4+ years of experience in growing marketing channels and audiences.
- Proven track record of growing owned audiences across various channels (Email, YouTube, Socials, Communities, etc.).
- Process-oriented and data-driven approach to managing channels and measuring results.
- Ability to create engaging and accurate content and programs.
- Skilled in copywriting and design for marketing materials and product.
- Strong communication skills at both tactical and executive levels.
Responsibilities:
- Build integrated programs to grow a loyal and engaged owned email audience.
- Create a holistic social strategy to grow the company brand and internal influencer followings.
- Launch and incubate new organic growth marketing channels.
- Develop measurement strategies to understand investment needs for scaling programs.
- Identify areas for demand generation growth through content marketing and activating the existing user base.
- Collaborate with demand generation and product marketing teams.
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