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Product Marketing Director

Posted over 1 year agoViewed

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📍 Location: New york, usa

💸 Salary: $150k - $200k p.a.

🔍 Industry: Technology

🗣️ Languages: English

Requirements:
8+ years of relevant product marketing experience, experience in building new products, interest in ai technologies, proven track record of collaborating with marketing, product, and engineering teams, strong communication, project management, and presentation skills.
Responsibilities:
Aid new product development, build gtm strategy, support product feature campaigns, drive innovative digital product marketing, launch and grow products successfully, be the voice of the company in the market, develop product-based content, measure success, gain buy-in for new product strategy, advocate for consumer use cases.Apply

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🔍 Healthcare

🏢 Company: ASG👥 51-100EducationInformation ServicesFinancial Services

  • 7+ years of experience in product marketing, preferably within the healthcare or technology sectors.
  • Strong understanding of healthcare regulations and technology applications in clinical settings.
  • Proven ability to develop marketing strategies and effectively communicate recommendations to executive management.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively across functions including marketing, sales, and product development.
  • Experience with Electronic Health Records (EHR), Health Information Exchanges (HIEs), or clinical data management optional.
  • Develop and execute integrated marketing plans that clearly articulate the value and benefits of Radicle Health’s technology solutions, which includes EHR software products for residential behavioral health, housing, and I/DD services, outpatient and school-based mental health services, and caseworker/client communication software for federal, state, and non-profit human service agencies.
  • Craft compelling marketing messages, content, and tools that effectively communicate the value proposition and benefits of Radicle Health’s products in a way that differentiates us in the market.
  • Work directly with the sales and customer experience teams to gather customer feedback and identify customer needs to inform product enhancements.
  • Proactively analyze market trends to better position Radicle Health’s products in the healthcare technology market, identifying opportunities for innovation and improvement.
  • Develop and implement marketing campaigns for product launches, updates, and feature enhancements.
Posted 3 days ago
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🧭 Full-Time

🔍 FinTech, financial services

  • 10+ years in product marketing, solutions marketing, strategy, or related field
  • Experience in B2B SaaS marketing within the FinTech or financial services sectors
  • Experience working with technical or complex products as a trusted partner to both product and sales teams
  • Experience building high-performance teams
  • Develop and an understanding of the market, the buyer personas and needs, and the competitive environment
  • Promote the creation and maintenance of supporting materials, including a library of both internal and external product content (e.g., pitch decks, case studies, videos, product sheets, whitepapers, etc.).
  • Articulate notable product messaging that resonates with the customer
  • Partner with teams including engineering, product management, marketing, and sales to accomplish go-to-market campaigns and lead product adoption
  • Support win/loss analysis and distill client feedback, uncovering insights to evolve product positioning and messaging and provide relevant recommendations informing sales and product strategy
Posted 2 months ago
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🔍 Life sciences

  • Product marketing experience
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  • Collaborate closely with global Marketing, Product Strategy, Product Management, Sales, and Professional Services to drive Veeva’s growth and our customer’s success
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