Digital PR Specialist SA

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Requirements:

• Link-Building Expert: 1+ years of experience in securing quality links.
• Data-Driven SEO Pro: Proficient in using tools like Ahrefs for strategic link-building decisions.
• Resourceful Researcher: Skilled in finding high-value link opportunities.
• Natural Communicator: Capable of writing pitches that build trust and resonate with site owners.
• SEO Strategist: Broad SEO knowledge and ability to work with a team.
• Organized & Outcome-Focused: Able to balance multiple campaigns and meet KPIs.

Responsibilities:

• Design and execute link-building campaigns that build authority for healthcare and wellness clients.
• Develop compelling pitches from the perspective of trusted mental health or medical professionals.
• Identify relevant websites and connect with stakeholders for impactful backlinks and long-term relationships.
• Collaborate with the content team to create link-worthy assets like articles, infographics, and guides.
• Use tools like Ahrefs and SEMrush to track backlinks and find new link-building opportunities.
• Monitor competitors’ backlink profiles to stay ahead of industry trends.
• Prepare regular reports on link-building performance focusing on measurable results.