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Demand Generation Marketing Manager

Posted 2024-10-25

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💎 Seniority level: Manager, 4+ years

📍 Location: United States

🔍 Industry: Early Education Technology

🗣️ Languages: English

⏳ Experience: 4+ years

🪄 Skills: LeadershipProject ManagementStrategyCommunication SkillsCollaboration

Requirements:
  • Bachelor’s degree in marketing or related field.
  • 4+ years related marketing experience, particularly with paid marketing channels.
  • Outstanding communication, presentation, and leadership skills.
  • Strong analytical and problem-solving skills.
  • Proven experience managing cross-channel marketing campaigns.
  • Experience partnering with sales and product teams.
  • Highly organized and proficient in managing multiple projects.
  • Entrepreneurial with adaptability in a rapidly changing environment.
  • Metrics driven ability to draw insights from complex marketing data.
  • Exceptional stakeholder and project management skills.
  • Outstanding verbal and written communication skills.
  • Experience with data visualization and dashboard tools like Tableau is a plus.
Responsibilities:
  • Develop and execute cross-channel acquisition plans.
  • Own strategy, execution, and analysis of paid marketing channels.
  • Craft clear and engaging messaging highlighting product value.
  • Identify opportunities for insight generation through A/B testing.
  • Collaborate with various teams to ensure cohesive go-to-market strategies.
  • Set and monitor key performance indicators to evaluate marketing initiatives.
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