Senior Product Marketing Manager

Posted 2024-10-23

View full description

💎 Seniority level: Senior, 5+ years

📍 Location: United States

🔍 Industry: Telecom

🏢 Company: VETRO FiberMap

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: Project ManagementBusiness DevelopmentProduct DevelopmentStrategyBusiness developmentCommunication SkillsCollaborationOrganizational skills

Requirements:

5+ years of experience in creating and executing marketing strategies, preferably at a high-growth tech startup.
Track record of delivering results in fast-paced environments and managing multiple responsibilities.
Experience launching products with cross-departmental alignment.
Exceptional project management, organizational, and presentation skills.
Strong interpersonal skills with a focus on teamwork and initiative.
Excellent written and verbal communication skills and creative storytelling ability.
Strategic thinking and anticipatory skills.
Technical understanding of GIS and/or Telecom is critical.
Familiarity with advanced product marketing tech stack such as HubSpot is a plus.

Responsibilities:

Own core product marketing deliverables across end-to-end GTM launch planning for all release levels.
Align product strategy with corporate goals and translate it into actionable requirements.
Support the go-to-market product roadmap and execute product launches.
Lead in cross-functional team alignment across various departments.
Create sales success stories, case studies, guides, and collateral.
Determine product adoption metrics and define sales enablement best practices.
Communicate and educate stakeholders about new product enhancements.
Analyze market trends for product expansion opportunities and assess competition.

Apply

Related Jobs

Apply

🔥 Senior Product Marketing Manager

Posted 2024-11-13

📍 US

🧭 Full-Time

💸 130000 - 150000 USD per year

🔍 Digital and SaaS

🏢 Company: Ceros

5-7 years of product marketing experience at a SaaS company.
Experience working in a remote environment.
Solid market research and interviewing skills.
Ability to project manage various initiatives simultaneously.
Experience with analytics tools like Google Analytics, Mixpanel, or Pendo.
Familiarity with in-app notification tools and Hubspot is a plus.

Define go-to-market strategies and product communication plans.
Develop marketing materials and lead high-impact feature releases that drive adoption and revenue.
Work closely with Product Managers on targeted research and user testing.
Coordinate initiatives across multiple departments including Product, Engineering, Marketing, Sales, Partnerships, and Customer Experience.
Become an expert in the needs of business users and turn customer insights into strategic content for GTM teams.

Google AnalyticsContent creationGoCommunication SkillsCollaborationPresentation skillsDocumentation

Posted 2024-11-13

Apply

🔥 Senior Product Marketing Manager

Posted 2024-11-07

📍 Canada, UK, 40 U.S states including AL, AZ, CA-excluding San Francisco, CO, CT, DC, DE, FL, GA, IA, ID, IL, IN, KS, LA, MA, MD, ME, MI, MN, MO, NE, NV, NH, NJ, NM, NY, NC, OH, OR, PA, SC, SD, TN, TX, UT, VA, VT, WA, WI

🧭 Full-Time

💸 135000 - 155000 USD per year

🔍 Public Safety Software

🏢 Company: Mark43

7+ years of experience in product marketing, ideally within an enterprise SaaS software company or for a company serving public sector customers.
Proven track record of crafting and executing go-to-market plans from research to launch and adoption.
Demonstrated ability to influence and lead cross-functional teams, with a history of accepting feedback and adjusting strategies.
Excellent written and verbal communication skills.
Willingness to travel when necessary.

Develop product positioning and messaging that differentiates Mark43 in the market.
Own the go-to-market strategy for the Mark43 Public Safety Platform and manage the execution of launch plans.
Drive co-marketing initiatives with partners, collaborating with their marketing teams to execute programs that boost awareness and lead generation.
Contribute knowledge to the product development process by understanding customer values.
Create and maintain sales tools and content to communicate product value propositions and drive user adoption.
Work cross-functionally to keep all relevant teams informed of go-to-market activities.
Track competitive and market intelligence and share insights with the organization.

Product DevelopmentStrategyGoCommunication SkillsAttention to detail

Posted 2024-11-07

Apply

🔥 Senior Product Marketing Manager

Posted 2024-11-07

📍 Canada and US

🧭 Full-Time

💸 101832 - 140000 CAD per year

🔍 B2B SaaS

🏢 Company: Unbounce

You have 3+ years of experience in B2B SaaS Product Marketing and/or Customer Marketing, preferably with a PLG motion.
You are a strong cross-functional collaborator with the ability to influence stakeholders.
You have a bias for action and are a resourceful, efficient, and creative problem solver.

Develop GTM strategies for new product launches and feature updates in collaboration with various teams.
Design and optimize activation journeys to guide trialers and convert them into paying customers.
Gather and analyze customer data to inform and optimize strategies and build ideal customer profiles.

LeadershipProject ManagementData AnalysisProduct ManagementProject CoordinationCross-functional Team LeadershipData analysisCommunication SkillsAnalytical SkillsCollaborationProblem SolvingAttention to detailOrganizational skillsPresentation skillsWritten communication

Posted 2024-11-07

Apply

🔥 Senior Product Marketing Manager, Enterprise

Posted 2024-10-29

📍 United States of America

🧭 Full-Time

🔍 Healthcare technology

Ideally 5+ years of product marketing experience.
Experience in the healthcare software-as-a-service sector with B2B buyers.
Experience in working closely with B2B sellers.
Strong written and oral communication skills.
Ability to manage multiple projects and drive execution.
Strong collaboration, communication, and research skills.
Ability to thrive in a fast-paced, deadline-driven environment.

Build product collateral, website copy, and thought leadership content.
Execute go-to-market plans for product launches across various teams.
Conduct market research and competitive assessments for positioning.
Prepare enablement content for sales phases to improve conversions.
Gain insights from customer usage and identify new opportunities.
Review event strategies against product and market goals.
Build product presentations for marketing and training.
Collaborate with product management on pricing and packaging.

Product ManagementStrategyGoCollaboration

Posted 2024-10-29

Apply

🔥 Senior Product Marketing Manager

Posted 2024-10-21

📍 United States

🧭 Full-Time

💸 145000 - 175000 USD per year

🔍 Financial Services, AI Solutions

🏢 Company: Interface AI

7+ years of experience in product marketing, focusing on enterprise SaaS products.
Strong technical background with the ability to understand and communicate complex technology solutions.
Experience in Series B or later-stage companies with $15-20MM in ARR.
Expertise in B2B SaaS with environments having $100K+ ACV.
Demonstrated success in sales-led growth environments.
Excellent communication and presentation skills.

Develop and execute comprehensive product marketing strategies for enterprise AI solutions targeting financial institutions.
Collaborate with product management and sales teams to define product positioning, messaging, and value propositions.
Lead the creation of sales enablement materials such as presentations, case studies, and product demos.
Drive go-to-market strategies for new product launches and feature releases.
Conduct market research and competitive analysis to inform product strategy.
Analyze customer insights, market trends, and feedback to refine messaging.
Work with the demand generation team to optimize marketing campaigns.
Manage relationships with industry analysts, media, and external stakeholders.

LeadershipArtificial IntelligenceMachine LearningProduct ManagementCommunication SkillsAnalytical SkillsCollaboration

Posted 2024-10-21

Apply

🔥 Senior Product Marketing Manager

Posted 2024-10-21

📍 United States

🧭 Full-Time

🔍 Digital Experience Optimization

🏢 Company: Acquia

Background in digital experience optimization.
Strong understanding of the competitive landscape.
Experience with product marketing aspects such as evangelism and content creation.
Proven impact on core business KPIs.
Success working with cross-functional teams.
Strong communication skills, both written and verbal.

Manage product marketing programs for Optimization and Insights products.
Develop go-to-market (GTM) strategies and collaborate with the marketing and product teams.
Identify market opportunities, target buyer personas, and define routes to market.
Create thought leadership and demand generation content.
Prepare and deliver presentations at events and webinars.
Work with sales enablement and account management teams.
Drive revenue through cross-selling strategies.

DrupalProduct ManagementStrategyContent creationCommunication Skills

Posted 2024-10-21

Apply

🔥 Senior Product Marketing Manager

Posted 2024-10-20

📍 USA

🧭 Full-Time

💸 150000 - 185000 USD per year

🔍 Cloud software development

🏢 Company: Pulumi Corporation

5+ years of relevant work experience in technology marketing.
A Bachelor's degree in marketing, business, technology, or a relevant field such as computer science.
Ability to easily transition from high-level strategic thinking to creative and detailed execution.
Demonstrated ability to work independently and autonomously.
Superior oral and written communication skills.

Own the development of the value propositions, core content, marketing, and go-to-market strategies for Pulumi products.
Craft and develop compelling audience-specific messages and tools, including solution videos, customer success stories, demos, presentations, and landing pages.
Collaborate with engineering teams to distill key functionality and benefits into core product marketing messages.
Identify and execute breakthrough product marketing activities that effectively reach the target audience.
Work effectively across product management, sales, and developer advocacy.

Product ManagementStrategyCommunication Skills

Posted 2024-10-20

Apply

🔥 Senior Product Marketing Manager - Healthcare SaaS

Posted 2024-10-18

📍 United States of America

🔍 Healthcare technology

3+ years of product marketing experience.
Experience in healthcare software-as-a-service sector.
Strong written and oral communication skills.
Ability to manage multiple projects and execute effectively.
Strong collaboration and research skills.
Capacity to work in a fast-paced environment.

Build product collateral and thought leadership content, including white papers and reports.
Execute and coordinate go-to-market plans across various teams.
Conduct market research and competitive assessments.
Prepare sales enablement content for all phases of the sales funnel.
Gain insights on customer usage and new buyer personas.
Review conference and event strategies for market penetration.
Create product presentations for marketing, selling, and training.
Collaborate on pricing and packaging strategies.

Product ManagementStrategyGoCollaboration

Posted 2024-10-18

Apply

🔥 Senior Product Marketing Manager

Posted 2024-10-17

📍 United States

🧭 Full-Time

💸 $125,000 - $155,000 per year

🔍 B2B SaaS

🏢 Company: Automox

Outstanding grasp on crafting bold, simple, and relatable product messaging to technical teams.
Solid understanding of endpoint management products and solutions, and the technical details that drive them.
At least 3 years of product marketing (or equivalent) experience at growth-stage B2B SaaS startups selling to IT and/or security teams.
A collaborative and team-oriented attitude that allows you to work effectively with customer success, sales/marketing, and other product and engineering team members globally.
Outstanding written and interpersonal communication skills.
Efficient, highly productive multitasker; ability to navigate ambiguity and eager to learn.
Intellectual curiosity, humility, accountability, and positive approach.
Strong project management skills; results-focused with impactful execution and follow-through; highly detail-oriented.
Both technically deep and business savvy enough to interface with all levels and disciplines within the organization.

Craft insights-backed product positioning and messaging that serves as the keystone for internal and external launch assets, marketing programs, web copy, events and more.
Bring products to market that prove our unique value by partnering with cross-functional teams to expand customer reach and awareness.
Develop and execute on full-funnel product launch strategies and tactical plans, collaborating closely with product, content, demand, and enablement on content and campaign development.
Continuously bring launch learnings back to the product team to inform product development and future launch strategies.
Work with content marketing and digital to guide strategy on new collateral, thought leadership assets and solution presentations, website content, videos, blogs, by-lined articles and more.
Be the go-to expert in our products, customers, competitors, and market in the endpoint management space.
Create customer and sales enablement materials, partnering with content, CX, and enablement teams to ensure content is produced and delivered in a tailored way for customers.

Project ManagementStrategyContent creationCommunication SkillsCollaboration

Posted 2024-10-17

Apply

🔥 Senior Product Marketing Manager, Webflow AI

Posted 2024-10-08

📍 United States; BC & ON, Canada

🧭 Full-Time

💸 $143,000 - $226,500 per year

🔍 Web design/development and AI

5+ years of product marketing experience in the B2B enterprise software space
Experience in AI & web design/development
Demonstrable understanding of web design and development and the relevant audiences associated with that type of work
Experience marketing and bringing technical AI-products to market
Owned a product area end-to-end; including product strategy, positioning, go to market and revenue targets.
Enjoy turning complex technical concepts in to simple, thoughtful, and compelling stories
Experience with crafting, iterating, and testing end-user messaging
Enjoy driving and validating new initiatives, then transforming them into repeatable programs
Prior experience working at product-led growth organizations and/or freemium business models
Bonus: Deep experience using Webflow or similar web development technology

Develop an expert understanding of Webflow’s products, use cases, and the markets in which we compete — to bring to market new functionalities that drive value for our customers and our business
Partner closely with product leaders to identify opportunities for new investment areas, including leading workstreams on product market fit, competitive analysis, and product scoping
Bring new launches to market with a focus on driving commercial success - including developing pricing and packaging for new features, and partnering with sales leadership on enablement and deal support
Partner closely with integrated marketing on building scalable campaigns that help us enter new markets - including content creation, audience segmentation, PR and demand generation.
Take an agile approach to go to market: being willing to test, iterate and define new processes for how we market new products at Webflow.

LeadershipAgileStrategyContent creation

Posted 2024-10-08

Apply

Senior Product Marketing Manager

Requirements:

Responsibilities:

Related Jobs

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities

🔧 Requirements

💡 Responsibilities