Email Marketing Specialist with Copywriting Experience - eCommerce

View full description

Requirements:

• 3+ years of experience in Email Marketing within Digital Marketing and Advertising services.
• 3+ years in copywriting, focused on conversion-driven content.
• Experience with A/B testing methodologies.
• Familiarity with tracking systems like GA4 and customer segmentation strategies.
• Strong written communication and copywriting skills in impeccable English.
• Ability to work independently and collaboratively in a fast-paced environment.
• Critical thinking, problem-solving skills, and good time-management skills.

Responsibilities:

• Develop and execute effective email marketing campaigns to drive customer acquisition, engagement, and retention.
• Manage end-to-end email campaign execution, including content creation, campaign setup, scheduling, and testing.
• Create and optimize email templates, ensuring brand consistency and positive user experience.
• Implement email marketing automation funnels to nurture leads and drive retention.
• Produce engaging long-form and short-form copy.
• Utilize platforms like Klaviyo to design and automate email flows.
• Analyze campaign performance and suggest improvements.