Content Strategist

Posted 2024-10-21

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💎 Seniority level: Manager, 3-5 years

🔍 Industry: Healthcare marketing

🏢 Company: Unlock Health

🗣️ Languages: English

⏳ Experience: 3-5 years

🪄 Skills: SEO

Requirements:

3-5 years of experience in content strategy, content marketing, or digital marketing, preferably in healthcare.
Strong understanding of SEO best practices, including experience with keyword research and performance analysis tools.
Exceptional storytelling skills and the ability to create engaging narratives for diverse audiences.
Ability to interpret analytics to inform content decisions and optimize for engagement.
Experience working cross-functionally and effectively communicating with various teams.
Meticulous management of content quality, accuracy, and adherence to brand standards.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Responsibilities:

Develop strong relationships with clients based on expertise and quality work.
Create data-driven, audience-centric content strategies that align with client goals.
Conduct audits and audience research to find content opportunities.
Build content calendars and develop SEO-driven content for various channels.
Collaborate with multidisciplinary teams to generate impactful content ideas.
Ensure content integrates into broader campaign efforts.
Monitor and analyze content performance, reporting on KPIs and recommending improvements.
Act as a content consultant, providing strategic insights to clients.
Stay updated on trends in healthcare marketing and content strategy.

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Content Strategist

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