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Digital Marketing Specialist

Posted 6 months agoViewed

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💎 Seniority level: Proven experience as a Digital Marketing Specialist or similar role

📍 Location: South Africa, SAST, NOT STATED

💸 Salary: 280000 - 380000 RAND per year

🔍 Industry: Real estate industry

🏢 Company: EMAPPLY

🗣️ Languages: English

⏳ Experience: Proven experience as a Digital Marketing Specialist or similar role

🪄 Skills: Data AnalysisHTMLCSSJavaJavascriptGoogle AnalyticsGoCommunication SkillsAnalytical SkillsCollaborationSEOWritten communicationInterpersonal skillsVerbal communication

Requirements:
  • Proven experience as a Digital Marketing Specialist or similar role.
  • In-depth knowledge of digital marketing techniques and best practices.
  • Experience with various digital marketing channels: SEO, PPC, social media, email marketing, and content marketing.
  • Proficient in using digital marketing tools: Google Ads, Google Analytics, Facebook Ads Manager, and email marketing platforms.
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Ability to work independently and manage multiple projects simultaneously.
  • Team player with strong interpersonal skills.
  • Highly creative and innovative mindset.
  • Ability to stay updated with industry trends.
  • Experience with marketing automation tools is a plus.
  • Experience in the real estate industry is a plus.
  • Ability to work from home and have a stable internet connection.
Responsibilities:
  • Develop and implement digital marketing strategies, including SEO, PPC, social media, email marketing, and content marketing.
  • Conduct market research to identify target audiences and customer behaviors.
  • Create and manage digital marketing campaigns across various channels, such as Google Ads and Facebook Ads.
  • Optimize website and landing pages for improved conversion rates.
  • Analyze and report on campaign performance using analytics tools like Google Analytics.
  • Monitor digital marketing trends and best practices.
  • Collaborate with the creative team to develop engaging content.
  • Manage social media communities to build brand awareness.
  • Research new digital marketing opportunities and strategies.
  • Align marketing strategies with business goals through cross-functional collaboration.
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